

Industry
Industry
eCommerce
eCommerce
Headquarters
Headquarters
London
London
Founded
Founded
2015
2015
Company size
Company size
21-51
21-51
Challenge
DIAL, a British watchmaker, collaborates with global artists to transform watch faces into unique timepieces. By offering a blank canvas for creative expression, DIAL captures moments of artistic inspiration, resulting in wearable art that’s both distinctive and timeless. This innovative approach turns watches into captivating accessories that celebrate imagination and individuality.
Results
The redesigned DIAL website yielded impressive results: user engagement increased by 63% in three weeks, organic traffic rose by 15%, and bounce rates decreased by 25%. Page load speed improved by 40%, contributing to a 22% increase in average session duration. The optimized design led to a 30% rise in conversion rates, while mobile user engagement jumped by 35%. These metrics highlight the redesign’s success in enhancing user experience and driving business growth.
Challenge
DIAL, a British watchmaker, collaborates with global artists to transform watch faces into unique timepieces. By offering a blank canvas for creative expression, DIAL captures moments of artistic inspiration, resulting in wearable art that’s both distinctive and timeless. This innovative approach turns watches into captivating accessories that celebrate imagination and individuality.
Results
The redesigned DIAL website yielded impressive results: user engagement increased by 63% in three weeks, organic traffic rose by 15%, and bounce rates decreased by 25%. Page load speed improved by 40%, contributing to a 22% increase in average session duration. The optimized design led to a 30% rise in conversion rates, while mobile user engagement jumped by 35%. These metrics highlight the redesign’s success in enhancing user experience and driving business growth.
Challenge
DIAL, a British watchmaker, collaborates with global artists to transform watch faces into unique timepieces. By offering a blank canvas for creative expression, DIAL captures moments of artistic inspiration, resulting in wearable art that’s both distinctive and timeless. This innovative approach turns watches into captivating accessories that celebrate imagination and individuality.
Results
The redesigned DIAL website yielded impressive results: user engagement increased by 63% in three weeks, organic traffic rose by 15%, and bounce rates decreased by 25%. Page load speed improved by 40%, contributing to a 22% increase in average session duration. The optimized design led to a 30% rise in conversion rates, while mobile user engagement jumped by 35%. These metrics highlight the redesign’s success in enhancing user experience and driving business growth.
Challenge
DIAL, a British watchmaker, collaborates with global artists to transform watch faces into unique timepieces. By offering a blank canvas for creative expression, DIAL captures moments of artistic inspiration, resulting in wearable art that’s both distinctive and timeless. This innovative approach turns watches into captivating accessories that celebrate imagination and individuality.
Results
The redesigned DIAL website yielded impressive results: user engagement increased by 63% in three weeks, organic traffic rose by 15%, and bounce rates decreased by 25%. Page load speed improved by 40%, contributing to a 22% increase in average session duration. The optimized design led to a 30% rise in conversion rates, while mobile user engagement jumped by 35%. These metrics highlight the redesign’s success in enhancing user experience and driving business growth.
22%
Increase in average session
Increase in average session
30%
Rise in conversion rates
Rise in conversion rates
35%
Increase in mobile engagment
Increase in mobile engagment












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Designed by PixelCRAFT © 2025
Designed by PixelCRAFT © 2025
Designed by PixelCRAFT © 2025